Chicago + virtual styling · Start with a complimentary style conversation

The flagship engagement

The Susanne Standard

The complete method, from a focused style conversation to a photographed digital wardrobe on your phone, delivered as one seamless transformation. Everything I do, done in order, done for you.

Format
Multi-session engagement
Where
Chicago, in your closet
Investment
By proposal

Part of Support Me Ongoing · currently onboarding a small number of clients

Susanne smiling in her gold arched mirror, wearing a white knit and a pastel watercolor skirt.

Who The Standard is for

  • The evolving professional whose closet hasn’t caught up with her life.
  • A chapter change: new role, new city, new body, new you.
  • The woman who is done negotiating with her closet every morning.

If one of those is you, keep reading; the method below was built for exactly this moment.

The method

Seven steps. One seamless transformation.

Nothing here is improvised. The Standard walks the same deliberate path every time; what changes is that it’s shaped entirely around you.

  1. Step One

    Onboarding

    Feel understood before a single hanger moves.

    A focused 30-minute style conversation to uncover your aesthetic, intentions, and what’s been holding you back.

  2. Step Two

    The Edit

    Know exactly what belongs.

    A refined closet cleanse that clarifies what aligns, what doesn’t, and what opens space for elevated style.

  3. Step Three

    Signature Services

    A plan shaped to your life, not a package off the shelf.

    A curated suite of high-touch styling options designed around your goals and level of transformation.

  4. Step Four

    The Departure

    The past leaves the building. Literally.

    I remove every donation piece for you: an instant, guilt-free reset.

  5. Step Five

    The Curated List

    Shop with a purpose, never out of panic.

    A sleek, color-coded selection of strategic must-haves and elevated wants to guide intentional investment.

  6. Step Six

    The Look Sessions

    Real outfits, built and photographed.

    Once new pieces arrive, I return to craft fresh, effortless outfits that blend seamlessly with what you already love.

  7. Step Seven

    Your Digital Style Library

    Open your phone and see ready-to-wear outfits.

    Your wardrobe is photographed and uploaded into minimalist, premium apps: a streamlined archive that reduces decision fatigue.

By the last step, getting dressed isn’t a project anymore. It’s a system, and it’s yours.

A flatlay of neutral wardrobe pieces: soft creams and warm taupes arranged with intention.

What you keep

The engagement ends. The system stays.

The Standard isn’t a day of tidying that unravels by Thursday. When we finish, these are yours for good:

  • An edited closet

    Every hanger earns its place. What remains fits your body, your calendar, and who you are now.

  • The donation run, handled

    I take the give-away pile with me on my way out. An instant, guilt-free reset: no bags lingering by the door.

  • A color-coded curated list

    Strategic must-haves and elevated wants, organized so every future purchase has a purpose.

  • A photographed look library

    Complete outfits: built, photographed, and organized in a premium wardrobe app you can open every morning.

  • 30 days of follow-up support

    Outfit checks, tweaks, and “should I buy this?” questions while your new system settles in.

The investment

By proposal, on purpose

By proposal

The Standard is currently being piloted with a small number of clients. After your style conversation you’ll receive a clear, fixed proposal (scope, timeline, and investment) before anything is booked. Your clothing budget always remains separate and in your control.

  • The conversation is complimentary, and genuinely no-pressure
  • Scope, timeline, and investment in writing, up front
  • Your clothing budget stays yours; my fee never depends on how much you spend

Honest piloting means the number reflects real scope, not a figure pulled out of the air. And if a smaller service fits your life better, I’ll say so in the conversation.

Start with the Conversation

Good questions

The practical details

How long does The Standard take?

It’s a multi-session engagement spread over several weeks. The pace is set mostly by sourcing; the Look Sessions happen after your new pieces arrive, so shipping windows (and your calendar) shape the rhythm. Your proposal maps the timeline before we begin.

Do I have to be in Chicago?

The in-closet steps (the Edit, the Departure, and the Look Sessions) are Chicago-based. A virtual adaptation is possible for the right client; ask in your style conversation and we’ll talk honestly about what translates over video and what doesn’t.

What if I only need part of it?

Then you don’t need The Standard, and I’ll be the first to say so. Nearly every step exists as its own service, from focused closet edits to occasion styling to ongoing support. Browse all services and start with the piece your life actually needs.

Where style meets intention

Begin with the conversation

The Standard starts the way everything here does: a complimentary, no-pressure 30-minute style conversation. If it’s right for you, you’ll know. If a smaller service fits better, I’ll tell you that too.